Plug Your Book reveals the most effective and least expensive tools to promote your titles and to increase your exposure. It’s the best book on online marketing I have ever read, and I read quite a few in the course of my consulting practice with small presses.
A step-by-step guide to setting up a blog with WordPress, spam-protecting your blog, search engine optimization, and creating web traffic. This a very concise book with a “quick and dirty” approach; it will allow you to set up a professional looking blog within hours. The book has been written while creating http://www.myprofessionalblog.com. See the web site as a reference of what you can do.
Usually, as a matter of principle, I do not buy any books that promise the reader the guaranteed path to success, but every now and then I need a slap in the face, I guess. The not-so-literal slap in the face came with buying and reading New Path to Riches by Nick Usborne.
